Skip to main content

The Future of Loyalty

Stock-Powered Loyalty for Public Companies

Echo Points is the world's first phantom equity rewards platform. Your customers earn points. The value moves with your stock. No real equity. No regulatory burden. Just loyalty that actually means something.

See How It Works
$500B+ loyalty market0 competitors at scale70% gross margin at maturity

The Problem

Loyalty Points Are a Broken Promise

Every major program has devalued its currency. Customers know it. They just stopped caring.

Constant Devaluation

Hilton, Delta, Marriott — all devalued points repeatedly in the last 3 years. Customers notice and disengage.

Zero Emotional Connection

When a company's stock rises 40%, its loyal customers share none of the upside. Points are emotionally dead.

Breakage-Dependent Models

Programs are financially engineered around 20–30% of points never being redeemed. The model depends on disengagement.

Static & Forgettable

Points sit in accounts with no dynamism. 77% of consumers say loyalty programs fail to deliver meaningful value.

The alignment gap: Companies succeed on Wall Street. The customers who drove that success share none of the upside.

The Solution

Phantom Echo Equity

Loyalty currency whose value moves with your stock price — amplified by a holding multiplier that rewards patience.

Phantom

Synthetic. No real shares issued. No dilution. No shareholder rights.

Echo

Redemption value references the company's real-time stock price.

Equity

Behaves like fractional share units for valuation — without being one.

How the loop works

01Earn points through normal stay activity
02Points sit in digital wallet with live Echo Value
03Hold longer = higher multiplier
04Redeem for stays, cash, or donations

Holding Multiplier

The Holding Multiplier

The longer you hold, the more you earn. We align customer incentives with long-term company performance.

Base

0.8×

0–12 months

80% of stock value

Growing

1.2×

1–2 years

120% of stock value

Compounding

1.6×

2–3 years

160% of stock value

Maximum

2.0×

3+ years

200% of stock value

Upside Scenario

1,000 pts earned at $100. Hold 3 years, stock → $130.

Redemption: 1,000 × $0.13 × 2.0 = $260

vs. $80 if cashed out immediately at base rate

Downside Protection

1,000 pts earned at $100. Hold 3 years, stock → $70.

Redemption: 1,000 × $0.07 × 2.0 = $140

still above the $100 base despite a 30% stock decline

Echo Value Calculator

Adjust the inputs to project your position

$

Projected Echo Value

$100.00

3+ years · 2× multiplier

Base (0.8×)

$40.00

Multiplier Uplift

+150%

* Illustrative only. Echo Points value fluctuates with stock price and is not guaranteed. Not a securities offering.